Authors on the Web
Meeting Professionals International, November 29, 2012
...year was Yes! 50 Scientifically Proven Ways to be Persuasive by Robert B. Gialdini, Noah J. Goldstein and Steve J. Martin. As someone who consistently meets walls when trying to pitch my ideas, I found the book helpful because it offered (new to me) ways...
Golf Course Industry, November 7, 2012
...learned from Yoko, as told in “Yes! 50 Scientifically Proven Ways to Be Persuasive” by Noah J. Goldstein, Steve J. Martin and Robert B. Cialdini, is the enormous influence of the word “Yes.” The anecdote of Lennon’s embrace of a simple concept...
CRM Guru, October 25, 2012
...In their book Yes! 50 Scientifically Proven Ways to Be Persuasive, authors Noah J. Goldstein, Steve J. Martin and Robert B. Cialdini tell the story of an unexpected sales event that occurred in 2003. “In the year 2003, there was clearly one car line...
Human Rights First, September 21, 2012
...all over-stretched and unable to meet the overwhelming need. We heard some tough conversation on immigration detention conditions. Steve J. Martin, former general counsel of the Texas prison system, said that even the most recent ICE detention...
Media Post, September 6, 2012
...out in the 2009 book, Yes! 50 Scientifically Proven Ways to Be Persuasive, by By Noah J. Goldstein, Steve J. Martin, Robert B. Cialdini. The authors highlighted an experiment in which people were asked for as little as a penny in door-to-door...
Media Post, September 5, 2012
...out in the 2009 book, Yes! 50 Scientifically Proven Ways to Be Persuasive, by By Noah J. Goldstein, Steve J. Martin, Robert B. Cialdini. The authors highlighted an experiment in which people were asked for as little as a penny in door-to-door...
Human Rights First, August 30, 2012
...City Commissioner of Correction; Oren Root, Director of Vera Institute of Justice’s Center on Immigration and Justice; Steve J. Martin, former General Counsel of the Texas prison system; James Austin, corrections management and planning consultant;...
